Black-Owned Women's Activewear Brand Launches New Fall Collection Just In Time for Black Friday

Black-Owned Women's Activewear Brand Launches New Fall Collection Just In Time for Black Friday

Black-owned activewear brand has just launched new fall collection just in time for Black Friday. If you are looking to support and shop black owned brands this holiday season, Fit and Female Activewear is a great place to start. 

Fit and Female Activewear X Black Friday 2020
When you’re striving to improve your fitness, the last thing you want is to feel judged. You want to feel strong after a workout. You want to feel like your coach is there for you. And you want to feel like you belong.

And, that’s exactly why Fit and Female Activewear was created.

Tiffany Forte, founder of Fit and Female Activewear wanted to make fitness clothing for diverse body types so women can feel good about themselves when they work out.

"To me, fitness is all about how you feel," says Forte.

"You see, early on in my career, whenever I went to group exercise classes, flipped through fitness magazines or bought workout clothing, I saw no one who looked like me.
My skin color stood out all too often, and diverse body types like mine were nowhere to be seen. And, when I talked to other women I found out they experienced the same thing. Now, Fit and Female Active is here to change all that. The designs are unique and cool to rock, the fabric is soft and smooth and provides just the right amount of stretch to hug every curve and most of all … you feel good in it."

Listen, there are several brands out there that promote fitness and help you get in shape, but nearly all of them want you to be a certain size.

Fit and Female Activewear is the opposite. You should feel like Superwoman after every workout … strong, motivated and happy.

"Now, my fitness brand is for us … Black women and women of color who value their health."

If you’re ready to rock dope workout clothing that’s made for you! 
Look no further for the latest fall fashion trends Sis! We welcome our new Fall Collection 'Active Comfort’, bringing you all the latest fall styles from joggers, hoodies, sweatshirts, long-sleeved tees, and new leggings + sports bra prints. And it doesn't stop at clothing – our collection also features new accessories.